The trend hotlist 2024 (including competition)

The trend hotlist 2024 (including competition)

Whether in terms of food, fashion, beauty, living, sport, culture or travel: Stilpalast has sent out its trend spies to track down the most exciting trends in the new year. Click here for our Hotlist 2024 and a raffle where you can win a top trendy fashion piece from the designer label Michael Kors.

Images: Getty Images

Woman Fashion: Green Wave

No matter whether it’s a strong fir green or a light lime tone: a wave of green will conquer our wardrobe in 2024 and make it shine. Ladies with warm skin tone should opt for stronger tones when purchasing. Cooler skin types look best in lighter shades of green.


Image: Zara

Living: Dopamine Decor

Colorful hustle and bustle in our home: Instead of beige, white and gray tones, strong colors and eye-catching patterns are now at the top of the trend list. Orange, yellow, green and especially red ensure a cheerful, colorful hustle and bustle in your booth. So that the whole thing doesn’t look too chaotic, you should stick to a color spectrum for the furniture and only use individual accessories to create a cheeky outlier. The name of the trend “Dopamine Decor” is an allusion to the feel-good neurotransmitter that gives us a feeling of warmth and happiness.


Image: Instagram @parisdinterieur

Food: No waste – circular food

Millions of tons of food are wasted in Switzerland every year. The new trend “Circular Food” is an approach to reducing food waste and avoiding it altogether in the long term. It’s best to only buy what you’ll actually eat.

By the way, there are numerous practical and cool uses for supposed waste products in the kitchen. We have put together some valuable tips and tricks for you here with leftover vegetables, coffee grounds, pasta water, banana, potato and lemon peels, leftover pasta and wine as well as old bread.


Image: Getty Images

Sports: Barre workout and cozy cardio

Would you like to incorporate more exercise into your everyday life in a fun way in the new year? How about the cutting-edge sports trend “Barre Fitness”? This is the perfect combination of Pilates, yoga and ballet. You can book a course in the gym or promote your flexibility and body tension at home with YouTube workouts (using only the back of a chair and a yoga mat as equipment).

Cozy cardio, which is currently really hyped on TikTok, is also trendy. The focus here is not on dogged training including high levels of fat burning, but rather on the feel-good factor. Training takes place at home in a pleasant atmosphere. You can design the training however you like. How about some hula hooping while you listen to an exciting podcast? Or do some strengthening exercises while watching your favorite TV series?

Image: Getty Images

Culture: Live concerts

Honor Spotify, iTunes and Apple Music: You should definitely experience music live. With Taylor Swift (July 9/10 at Letzigrund), James Blunt (March 1, Hallenstadion), Lenny Kravitz (July 15, Locarno), Jason Derulo (March 29, Hallenstadion), Nickelback (June 1, Hallenstadion), Rod Stewart (June 27, Hallenstadion), Jonas Brothers (June 4, Hallenstadion) and Die Fantastischen Vier (December 6, Hallenstadion) are hosting numerous well-known music greats in Switzerland this year.

If live concerts are too expensive or too far away for you, you can also watch your favorite artists perform live via stream. The cultural broadcaster Arte, for example, offers several live concerts online every day, free of charge, from the genres of pop & rock, classical, electro, jazz, metal, hip-hop and opera.


Image: Instagram @taylorswift

Beauty: Natural no-makeup look

In 2024 we will finally say goodbye to artificial and unnatural beauty looks. The trend in cosmetics is towards more naturalness. Nude lips, which are dabbed with nourishing lip balm or lip gloss, are just as popular as the no-makeup look, in which only a little blush in rosé or peach tones is applied to well-groomed skin. Here we’ll tell you how your complexion appears rosier and your lips become fuller – without any make-up.

Image: Getty Images

Man Fashion: Men’s jacket

The ultimate fashion tip for all men: If you want to buy a new piece of clothing in 2024, choose a well-fitting jacket. In connection with the quiet luxury trend, this fashion piece has secured a place on the podium in the 2024 trend barometer for men’s fashion. This is quite right. Whether for a business meeting or Casual Friday: a jacket gives every look a touch of sophistication. You can combine the jacket with a shirt, cashmere sweater or polo shirt and wear it with suit, chinos or jeans.


Image: Instagram @brunellocucinelli_brand

Travel: Discover the world by bike or train

More and more people who love to travel want to discover the world sustainably. The best way to do this is by train (e.g. with the night trains, which are back in fashion) or by bike or e-bike. One of the most beautiful cycling destinations in Europe is the Italian region of Emilia-Romagna, where the Tour de France is making a stop this year. In the picturesque region, Rotalis’ seven-night tour takes you through beautiful landscapes and many magical cities such as Parma, Bologna and Modena. Or how about the 510 kilometer long Swiss Lakes Route from Rorschach to Montreux, past Lake Constance, Lake Zurich, Lake Lucerne, Lake Walen, Lake Brienz and Lake Thun?

Accessories: Halfmoon Bags

They are currently THE bag hit on social media: the halfmoon bags. Smartphones etc. find their perfect place in these attractive bags. Also on trend when it comes to accessories are denim bags, super soft and malleable slouchy bags, vintage crochet bags, mini granny bags, XL bucket bags and sunglasses in 80s style.


Image: Instagram @Versace

Lifestyle: Dry Year

Enjoying wine, drinks and beer without a morning hangover? This year the trend is increasingly towards an alcohol-free lifestyle – not least because of new product innovations. There is even now delicious wine without alcohol. Or how about a delicious drink without alcohol? Here you will find some great recipes that taste wonderful, and not just on summer days. Cheers!

Image: Getty Images

To win

You’ll be twice as trendy with this green bag from the designer label Michael Kors in the halfmoon shape. With a bit of luck you can win this it-piece worth CHF 280.


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